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APEX Surface Care Names VP Sales for Northern California


APEX Surface Care Names VP Sales for Northern California

(November, 2019 – Dallas, Texas) – APEX Surface Care, a national provider of commercial surface care solutions, has named Roxanne Bell to lead sales for its Northern California region.

Roxanne brings more than 20 years of experience in sales and account management with major corporate restoration and service providers across the West Coast.  She has a long track record of exceeding sales targets, including tripling her client base and growing Fortune 500 business, through a focus on building extraordinary customer relationships.

“Working in this profession has enabled me to build long-lasting relationships by fostering trust and loyalty,” she said. “I joined APEX to be part of a team that has a culture of gratitude and innovation, focused on bringing the best results to the client with care and integrity. ”

Roxanne is a Kaplan University alumnus, and member of the International Interior Design Association, where she works with designers to protect their clients’ design investment. She is secretary to the San Francisco chapter of International Facilities Management Association and serves on the sponsorship committee for Northern California Corenet Global.

“Roxanne is a perfect addition to the APEX Surface Care team and will be a great asset to our Northern California clients,” said Thomas Holland, CEO. “Her impressive background in sales and customer delight align ideally with our core values, which are at the foundation of our business.”


About Corporate Floors Inc. DBA APEX Surface Care
Corporate Floors Inc., a Public Benefit Corporation, is a Texas-based commercial flooring product and services family of brands and member of the Starnet Commercial Flooring partnership. The brands include Corporate Floors, APEX Surface Care and Texas Carpet Recycling. A MBE/HUB certified firm, the company is a three-time Inc 5000 fastest growing and Inc greenest company, and has been voted in the Top 100 places to work. APEX self performs in Texas, Colorado, Califorinia and Massachusetts and is currently expanding into Washington, Oregon and Georgia. Through these locations and network 20 years in the making, APEX is one of the top national providers in specialty floor care. Learn more at and